/* ===== Buttons ===== */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: var(--space-2);
  border-radius: var(--radius-md); font: 600 15px var(--font-sans); font-family: var(--font-sans);
  padding: 10px 20px; border: 1px solid transparent; cursor: pointer;
  transition: background var(--duration-fast) var(--ease-standard), border-color var(--duration-fast) var(--ease-standard), transform var(--duration-fast) var(--ease-standard);
  text-decoration: none; text-align: center;
}
.btn:active { transform: scale(0.98); }
.btn--sm { padding: 6px 14px; font: var(--text-body-sm); font-weight: 600; }
.btn--lg { padding: 14px 28px; font-size: 16px; }
.btn--primary { background: var(--accent); color: var(--accent-contrast); }
.btn--primary:hover { background: var(--accent-hover); color: var(--accent-contrast); }
.btn--ink { background: var(--ink-900); color: #fff; }
.btn--ink:hover { background: var(--ink-800); color: #fff; }
.btn--secondary { background: transparent; color: var(--ink-900); border-color: var(--border-strong); }
.btn--secondary:hover { background: var(--paper-100); color: var(--ink-900); }
.btn--ghost { background: transparent; color: var(--ink-900); }
.btn--ghost:hover { color: var(--ember-600); }
.btn--inverse { background: #fff; color: var(--ink-900); }
.btn--inverse:hover { background: var(--paper-100); }
.btn--block { width: 100%; }

/* ===== Navigation ===== */
.nav {
  padding: var(--space-4) 0; background: var(--paper-0); border-bottom: 1px solid var(--border-subtle);
  position: sticky; top: 0; z-index: 20;
}
.nav__brand { display: flex; align-items: center; gap: var(--space-2); }
.nav__brand img { height: 30px; width: auto; }
.nav__wordmark { font: 600 15px var(--font-sans); letter-spacing: 0.02em; color: var(--ink-950); }
.nav__wordmark span { color: var(--ember-500); }
.nav__links { display: flex; align-items: center; gap: var(--space-5); flex-wrap: nowrap; }
.nav__links a { font: var(--text-body-sm); color: var(--text-secondary); font-weight: 500; white-space: nowrap; }
.nav__links a:hover { color: var(--ink-950); }
.nav__actions { display: flex; align-items: center; gap: var(--space-3); flex-shrink: 0; }
.nav__brand { flex-shrink: 0; }
.nav__mobile-cta { display: none; }
.nav__toggle-label { display: none; cursor: pointer; padding: var(--space-2); }
.nav__toggle { display: none; }

@media (max-width: 900px) {
  .nav__toggle-label { display: flex; }
  .nav__links {
    position: absolute; top: 100%; left: 0; right: 0; background: var(--paper-0);
    flex-direction: column; align-items: flex-start; gap: 0; border-bottom: 1px solid var(--border-subtle);
    max-height: 0; overflow: hidden; transition: max-height var(--duration-base) var(--ease-standard);
  }
  .nav__links a { padding: var(--space-3) var(--space-6); width: 100%; border-top: 1px solid var(--border-subtle); white-space: normal; }
  .nav__toggle:checked ~ .nav__links { max-height: 400px; }
  .nav__actions { display: none; }
  .nav__links a.nav__mobile-cta { display: block; margin: var(--space-4) var(--space-6); width: calc(100% - var(--space-6) * 2); text-align: center; border-top: none; padding: var(--space-3) var(--space-4); color: var(--accent-contrast); }
}

/* ===== Hero ===== */
.hero {
  background: radial-gradient(circle at 50% 15%, var(--ink-800) 0%, var(--ink-900) 55%, var(--ink-950) 100%);
  color: #fff; padding: var(--space-24) 0 var(--space-16);
}
.hero--page { padding: var(--space-16) 0; }
.hero__inner { display: flex; flex-direction: column; align-items: center; text-align: center; gap: var(--space-5); max-width: 760px; margin: 0 auto; }
.hero__inner--left { align-items: flex-start; text-align: left; margin: 0; max-width: 640px; }
.hero h1 { color: #fff; }
.hero .body-lg { color: var(--text-inverse-muted); }
.hero__actions { display: flex; flex-wrap: wrap; gap: var(--space-3); margin-top: var(--space-2); justify-content: center; }
.hero__inner--left .hero__actions { justify-content: flex-start; }
.hero__badge {
  display: inline-flex; align-items: center; gap: var(--space-2); background: rgba(255,255,255,0.08);
  border: 1px solid var(--border-inverse); color: #fff; font: var(--text-body-sm); font-weight: 600;
  padding: var(--space-2) var(--space-4); border-radius: var(--radius-pill); margin-top: var(--space-2);
}

/* ===== Breadcrumb ===== */
.breadcrumb { font: var(--text-body-sm); color: var(--text-inverse-muted); }
.breadcrumb a { color: var(--text-inverse-muted); }
.breadcrumb a:hover { color: #fff; }

/* ===== Credibility band ===== */
.credibility { display: grid; grid-template-columns: repeat(4, 1fr); gap: var(--space-6); }
@media (max-width: 780px) { .credibility { grid-template-columns: repeat(2, 1fr); } }
.credibility__item { display: flex; flex-direction: column; gap: var(--space-2); align-items: center; text-align: center; padding: var(--space-4); }
.credibility__item svg { color: var(--ember-500); }
.credibility__item span { font: var(--text-body-sm); font-weight: 600; color: var(--text-primary); }

/* ===== Cards ===== */
.card {
  background: var(--surface-card); border-radius: var(--radius-lg); box-shadow: var(--shadow-sm);
  padding: var(--space-8); display: flex; flex-direction: column; gap: var(--space-3);
  transition: box-shadow var(--duration-base) var(--ease-standard), transform var(--duration-base) var(--ease-standard);
}
.card:hover { box-shadow: var(--shadow-md); transform: translateY(-2px); }
.card__icon { color: var(--ember-500); }
.card h3 { font: var(--text-h2); }
.card p { color: var(--text-secondary); }
.card__price { font: 700 20px var(--font-sans); color: var(--ink-900); margin-top: var(--space-1); }
.card__price span { font: var(--text-body-sm); color: var(--text-muted); font-weight: 400; }
.card__link { margin-top: var(--space-2); font-weight: 600; color: var(--ember-600); }

.grid-2 { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: var(--space-8); }
.grid-3 { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: var(--space-6); }
@media (max-width: 780px) { .grid-2, .grid-3 { grid-template-columns: minmax(0, 1fr); } }

/* ===== Two-column regulatory section ===== */
.split { display: grid; grid-template-columns: 1fr 1fr; gap: var(--space-16); align-items: start; }
@media (max-width: 860px) { .split, .split--audience { grid-template-columns: 1fr; gap: var(--space-10); } }
.split__figure { border-radius: var(--radius-lg); overflow: hidden; box-shadow: var(--shadow-md); }
.reg-block { display: flex; flex-direction: column; gap: var(--space-4); }
.reg-block + .reg-block { margin-top: var(--space-8); }
.reg-block__fine {
  background: var(--ink-950); color: #fff; border-radius: var(--radius-md);
  padding: var(--space-5) var(--space-6); display: flex; flex-direction: column; gap: var(--space-1);
}
.reg-block__fine strong { font: var(--text-display-md); color: var(--ember-400); }
.reg-block__fine span { font: var(--text-body-sm); color: var(--text-inverse-muted); }

/* ===== How it works ===== */
.steps { display: grid; grid-template-columns: repeat(4, 1fr); gap: var(--space-6); counter-reset: step; }
@media (max-width: 860px) { .steps { grid-template-columns: 1fr 1fr; } }
@media (max-width: 540px) { .steps { grid-template-columns: 1fr; } }
.step { display: flex; flex-direction: column; gap: var(--space-2); }
.step__num {
  counter-increment: step; font: 700 22px var(--font-display); color: var(--ember-500);
}
.step__num::before { content: counter(step, decimal-leading-zero); }
.step h3 { font: var(--text-h3); }
.step p { color: var(--text-secondary); font: var(--text-body-sm); }

/* ===== Audience routing ===== */
.audience-card {
  background: var(--surface-card); border-radius: var(--radius-lg); box-shadow: var(--shadow-sm);
  padding: var(--space-8); display: flex; flex-direction: column; gap: var(--space-3);
  border-top: 3px solid var(--ember-500);
}
.audience-card h3 { font: var(--text-h2); }
.audience-card p { color: var(--text-secondary); }
.audience-card .btn { margin-top: auto; align-self: flex-start; }

/* ===== Pricing ===== */
.pricing-table { width: 100%; border-collapse: collapse; background: var(--surface-card); border-radius: var(--radius-lg); overflow: hidden; box-shadow: var(--shadow-sm); }
.pricing-table th, .pricing-table td { padding: var(--space-5) var(--space-6); text-align: left; border-bottom: 1px solid var(--border-subtle); }
.pricing-table th { font: var(--text-label); letter-spacing: var(--tracking-label); text-transform: uppercase; color: var(--text-muted); background: var(--paper-100); }
.pricing-table tr:last-child td { border-bottom: none; }
.pricing-table td:first-child { font-weight: 600; color: var(--text-primary); }
.pricing-table .price { font: 700 18px var(--font-sans); color: var(--ink-900); white-space: nowrap; }
.pricing-note { font: var(--text-body-sm); color: var(--text-muted); margin-top: var(--space-3); }
@media (max-width: 640px) {
  .pricing-table thead { display: none; }
  .pricing-table, .pricing-table tbody, .pricing-table tr, .pricing-table td { display: block; width: 100%; }
  .pricing-table tr { padding: var(--space-4) var(--space-6); border-bottom: 1px solid var(--border-subtle); }
  .pricing-table td { border: none; padding: var(--space-1) 0; }
}

/* ===== FAQ ===== */
.faq { display: flex; flex-direction: column; gap: var(--space-3); max-width: 800px; margin: 0 auto; }
.faq details {
  background: var(--surface-card); border-radius: var(--radius-md); padding: var(--space-5) var(--space-6);
  box-shadow: var(--shadow-sm);
}
.faq summary {
  font: var(--text-h3); cursor: pointer; list-style: none; display: flex; justify-content: space-between; align-items: center; gap: var(--space-4);
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: '+'; font: 700 22px var(--font-sans); color: var(--ember-500); flex-shrink: 0; transition: transform var(--duration-base) var(--ease-standard); }
.faq details[open] summary::after { transform: rotate(45deg); }
.faq p { color: var(--text-secondary); margin-top: var(--space-3); }

/* ===== Final CTA band ===== */
.cta-band { text-align: center; display: flex; flex-direction: column; align-items: center; gap: var(--space-5); }
.cta-band h2 { color: #fff; font: var(--text-display-md); }

/* ===== Footer ===== */
.footer { background: var(--ink-950); color: var(--text-inverse-muted); padding: var(--space-16) 0 var(--space-8); }
.footer__top { display: flex; justify-content: space-between; gap: var(--space-10); flex-wrap: wrap; padding-bottom: var(--space-10); }
.footer__brand { max-width: 300px; display: flex; flex-direction: column; align-items: flex-start; gap: var(--space-3); }
.footer__brand img { height: 44px; width: auto; }
.footer__cols { display: flex; gap: var(--space-16); flex-wrap: wrap; }
.footer__col h4 { font: var(--text-label); letter-spacing: var(--tracking-label); text-transform: uppercase; color: var(--text-inverse-muted); margin-bottom: var(--space-3); }
.footer__col ul { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: var(--space-2); }
.footer__col a { color: rgba(255,255,255,0.85); font: var(--text-body-sm); }
.footer__col a:hover { color: var(--ember-400); }
.footer__bottom { border-top: 1px solid var(--border-inverse); padding-top: var(--space-6); font: var(--text-body-sm); display: flex; justify-content: space-between; flex-wrap: wrap; gap: var(--space-2); }
@media (max-width: 640px) { .footer__top { flex-direction: column; } .footer__cols { gap: var(--space-8); } }

/* ===== Forms ===== */
.form { display: flex; flex-direction: column; gap: var(--space-5); max-width: 640px; }
.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: var(--space-5); }
@media (max-width: 640px) { .form-row { grid-template-columns: 1fr; } }
.field { display: flex; flex-direction: column; gap: var(--space-2); }
.field label { font: var(--text-body-sm); font-weight: 600; color: var(--text-primary); }
.field .hint { font: var(--text-body-sm); color: var(--text-muted); font-weight: 400; }
.field input[type="text"], .field input[type="email"], .field input[type="tel"], .field select, .field textarea {
  font: var(--text-body); font-family: var(--font-sans); padding: var(--space-3) var(--space-4);
  border: 1px solid var(--border-strong); border-radius: var(--radius-sm); background: var(--paper-0); color: var(--text-primary);
  transition: border-color var(--duration-fast) var(--ease-standard);
}
.field textarea { resize: vertical; min-height: 96px; }
.field input:focus, .field select:focus, .field textarea:focus { border-color: var(--ink-900); outline: none; }
.field input:invalid:not(:placeholder-shown):not(:focus) { border-color: var(--status-fail); }
.field-group { display: flex; flex-direction: column; gap: var(--space-2); }
.checkbox-row { display: flex; align-items: center; gap: var(--space-2); font: var(--text-body-sm); }
.checkbox-row input { width: 16px; height: 16px; }
.radio-options { display: flex; flex-direction: column; gap: var(--space-2); }
.radio-option { display: flex; align-items: center; gap: var(--space-2); font: var(--text-body); }
.form-disclaimer { font: var(--text-body-sm); color: var(--text-muted); }
.honeypot { position: absolute; left: -9999px; }

/* ===== Misc ===== */
.badge { display: inline-flex; align-items: center; gap: var(--space-1); padding: var(--space-1) var(--space-3); border-radius: var(--radius-pill); font: var(--text-body-sm); font-weight: 600; background: var(--ember-100); color: var(--ember-600); }
.badge--inverse { background: rgba(255,255,255,0.12); color: #fff; }
.figure { border-radius: var(--radius-lg); overflow: hidden; box-shadow: var(--shadow-md); }
.figure img { width: 100%; height: 100%; object-fit: cover; }
.table-frequency { width: 100%; border-collapse: collapse; }
.table-frequency th, .table-frequency td { padding: var(--space-3) var(--space-4); text-align: left; border-bottom: 1px solid var(--border-subtle); font: var(--text-body-sm); }
.table-frequency th { color: var(--text-muted); font-weight: 600; }
.anchor-tabs { display: flex; gap: var(--space-3); margin-bottom: var(--space-10); flex-wrap: wrap; }
.anchor-tabs a { padding: var(--space-2) var(--space-5); border: 1px solid var(--border-strong); border-radius: var(--radius-pill); font: var(--text-body-sm); font-weight: 600; color: var(--text-secondary); }
.anchor-tabs a:hover { border-color: var(--ember-500); color: var(--ember-600); }

/* ===== Rule mark (kicker alternative — used in exactly two places) ===== */
.rule-mark { display: flex; align-items: center; gap: var(--space-3); }
.rule-mark::before { content: ''; width: 32px; height: 2px; background: var(--ember-500); flex-shrink: 0; }
.rule-mark span { font: var(--text-label); letter-spacing: var(--tracking-label); text-transform: uppercase; color: var(--text-muted); }

/* ===== Heading-inline icon (kicker alternative — used once) ===== */
.h1--icon { display: flex; align-items: center; justify-content: center; gap: var(--space-3); }
.h1--icon svg { color: var(--ember-500); flex-shrink: 0; }

/* ===== Steps rail variant (homepage "How it works") ===== */
.steps--rail { position: relative; }
.steps--rail::before { content: ''; position: absolute; top: 20px; left: 0; right: 0; height: 1px; background: var(--border-strong); }
.steps--rail .step__num {
  display: inline-flex; align-items: center; justify-content: center;
  width: 40px; height: 40px; border-radius: 50%; background: var(--surface-page);
  border: 2px solid var(--ember-500); font-size: 15px; position: relative; z-index: 1;
}
@media (max-width: 860px) { .steps--rail::before { display: none; } }

/* ===== Plain numbered list (lighter step variant, no boxes) ===== */
.numbered-list { display: flex; flex-direction: column; gap: var(--space-6); counter-reset: nlist; max-width: 640px; margin: 0 auto; text-align: left; }
.numbered-list li { display: flex; gap: var(--space-5); align-items: baseline; list-style: none; }
.numbered-list li::before {
  counter-increment: nlist; content: counter(nlist);
  font: 700 20px var(--font-display); color: var(--ember-500); flex-shrink: 0; width: 1.4em;
}
.numbered-list h3 { font: var(--text-h3); }
.numbered-list p { color: var(--text-secondary); font: var(--text-body-sm); margin-top: var(--space-1); }

/* ===== Asymmetric audience split (homepage "Who this is for") ===== */
.split--audience { grid-template-columns: 0.9fr 1.1fr; }
.audience-list { display: flex; flex-direction: column; gap: var(--space-6); justify-content: center; height: 100%; }
.audience-list__primary {
  background: var(--surface-card); border-radius: var(--radius-lg); box-shadow: var(--shadow-sm);
  padding: var(--space-8); display: flex; flex-direction: column; gap: var(--space-3);
  border-top: 3px solid var(--ember-500);
}
.audience-list__primary .btn { margin-top: var(--space-2); align-self: flex-start; }
.audience-list__secondary { display: flex; flex-direction: column; }
.audience-list__secondary a {
  display: flex; justify-content: space-between; align-items: center; gap: var(--space-3);
  padding: var(--space-4) var(--space-2); border-bottom: 1px solid var(--border-subtle); font-weight: 600; color: var(--text-primary);
}
.audience-list__secondary a:hover { color: var(--ember-600); }
.audience-list__secondary a span { font-weight: 400; color: var(--text-muted); font-size: 13px; text-align: right; }

/* ===== Unequal-width two-up grid ===== */
.grid-2--unequal { grid-template-columns: 1.4fr 1fr; }
@media (max-width: 780px) { .grid-2--unequal { grid-template-columns: minmax(0, 1fr); } }

/* ===== Card with an inline photo (text + image side by side) ===== */
.card--split { display: grid; grid-template-columns: 1.1fr 1fr; gap: var(--space-6); align-items: center; }
@media (max-width: 640px) { .card--split { grid-template-columns: 1fr; } }

/* ===== Hero photo split (homepage only) ===== */
.hero--split { padding: var(--space-16) 0 0; overflow: hidden; }
.hero__split-inner { display: grid; grid-template-columns: 1.1fr 1fr; align-items: center; gap: var(--space-10); }
.hero__split-text { padding-bottom: var(--space-16); max-width: 560px; }
.hero__split-photo { position: relative; align-self: end; line-height: 0; }
.hero__split-photo img { width: 100%; height: auto; display: block; }
.hero__split-photo::after {
  content: ''; position: absolute; inset: 0;
  background: linear-gradient(90deg, var(--ink-950) 0%, rgba(10, 28, 51, 0) 32%);
}
@media (max-width: 900px) {
  .hero__split-inner { grid-template-columns: 1fr; gap: var(--space-8); }
  .hero__split-text { padding-bottom: 0; max-width: none; }
  .hero__split-photo::after { background: linear-gradient(0deg, var(--ink-950) 0%, rgba(10, 28, 51, 0) 32%); }
}

/* ===== Before/after photo pair ===== */
.before-after { display: grid; grid-template-columns: 1fr 1fr; gap: var(--space-4); }
.before-after figure { margin: 0; border-radius: var(--radius-lg); overflow: hidden; box-shadow: var(--shadow-md); position: relative; }
.before-after img { width: 100%; height: 100%; object-fit: cover; display: block; }
.before-after figcaption {
  position: absolute; bottom: 0; left: 0; right: 0; padding: var(--space-2) var(--space-3);
  background: rgba(10, 28, 51, 0.72); color: #fff; font: var(--text-label); letter-spacing: var(--tracking-label); text-transform: uppercase;
}
@media (max-width: 540px) { .before-after { grid-template-columns: 1fr; } }

/* ===== Click-to-play video ===== */
.video-trigger { position: relative; border-radius: var(--radius-lg); overflow: hidden; box-shadow: var(--shadow-md); cursor: pointer; background: var(--ink-950); }
.video-trigger img, .video-trigger video { width: 100%; height: 100%; object-fit: cover; display: block; aspect-ratio: 16 / 9; }
.video-trigger video { display: none; }
.video-trigger.is-playing img { display: none; }
.video-trigger.is-playing video { display: block; }
.video-trigger__play {
  position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%);
  width: 72px; height: 72px; border-radius: 50%; background: rgba(10, 28, 51, 0.75);
  display: flex; align-items: center; justify-content: center; color: #fff; border: 2px solid rgba(255, 255, 255, 0.5);
  transition: background var(--duration-base) var(--ease-standard), transform var(--duration-base) var(--ease-standard);
}
.video-trigger:hover .video-trigger__play { background: var(--ember-600); transform: translate(-50%, -50%) scale(1.06); }
.video-trigger.is-playing .video-trigger__play { display: none; }
.video-trigger:focus-visible { outline: 2px solid var(--ember-500); outline-offset: 2px; }
